E- Commerce Success 2018 - (B2B Edition)
Dates for your city will be announced soon. Please pre-register now for free to get a special offer
How to set up a successful e-commerce channel?
Based on Secrets of the most successful e-commerce companies in the world!
Expert Workshop By
Six reasons why you need to succeed at e-commerce
There are many reasons why your business needs to be online, not just be online, but be successful online!
e-commerce can no longer be ignored!
Forrester research predicts that on a global level by 2020, B2B e-commerce will account for $6.7 trillion in trade worldwide and will be over twice the size of the B2C market at $3.2 trillion.
India’s business-to-business (B2B) e-commerce segment is currently INR 19.13 lakh crore ($287 billion) and is estimated to grow by 2.5 times to INR 45 lakh crore by 2020.
Driven by rapidly evolving commercial channels, changing demographic make up with more millennials entering the workforce and a shift towards digitally integrated marketplaces, business-to-business
buying behaviors are in the midst of a period of major change.
Not being online is bad for your business!
India's B2B ecommerce market is six times larger than B2C
Internet users in India are likely to reach 640 million by 2019.
B2B e-commerce is expected to reach
$700 billion by 2020
B2B sites are important. 57% of the buying process is done prior to engaging with sales.
80% of companies implementing B2B e-commerce believe that their customer expectations have changed due to B2C practices.
75% of B2B Buyers are influenced by Social. The new B2B buyer is educated, social and doesn’t require face to face contact.
Data Source: The Economic Times, ecommerceandb2b.com/
Why should you attend?
A day well spent, a business objective achieved!
Join like minded peers, Reflect on your business, Gain a winning edge, Zoom past the competition.
What is the agenda?
Minimum Lectures - Maximum Action
An action planned agenda with tools, case studies and simulation games. Work on your business and have a lot of fun.
More than 10 Evaluation Tools to help you chose
the right strategy.
Case studies to analyze
real life issues.
Faculty with in depth
e-commerce domain knowledge and experience
in India and USA.
The objective is to get you working on your own
e commerce growth story!
You will apply a number of tools, business frameworks and case studies to your business situation and take away deep insights and an action plan for your success!
Get support to start implementing the action plan from the very next day and enjoy true e commerce success!
10 Am to 12:00 Pm : Fundamentals Check
E-commerce Readiness Check:
Is your business ready for e-commerce?
Complete the e-commerce SWOT analysis.
Selecting the right e-commerce model:
Insights into building an effective eCommerce strategy and increasing customer loyalty.
The human element of e-commerce:
Organizational and cultural transformation
required to execute your strategy.
2:30 Pm to 3:45 Pm: Customer Acquisition
Selling your products to a global audience:
How to use the Make In India Sell In America
(MISA) program to your advantage
Business to People:
Relationships are everything! The GET Methodology for B2B Success
From visitors to customers:
RFIs and RFPs. What are the big guys doing? How will it impact you?
Tools & Conflicts
12:15 Pm to 1:45 Pm : Pricing and Tools
Eliminating channel conflict and pricing
issues, managing competition:
How to manage your conventional sales channels with e-commerce.
Digital experiences and tactics:
What software to use, the best payment
gateways, how to maximize your reach.
Merchandising and logistics
Comparision of the top 5 B2B digital marketplaces and multichannel commerce.
Profits & Scale Up
4:00 Pm to 5:30 Pm : Scaling Up and Profits
The B2B commerce of the future:
Learnings from B2C merchandising, improving the user experience and measuring success.
Strategies for enhancing sales and profits
on B2B trade portals
Insider secrets for success that ecommerce
portals will never share with you.
Tools and Connections:
Get powerful tools and connect with partners
who can help you succeed
Who should attend?
A $287bn market, 640mn customers! Interested?
e-commerce in India is on an unprecedented growth path. Don't miss out. Secure your gains from the amazing opportunity.
Industries that will benefit the most from this workshop:
Majority of the participants of this workshop are:
CEO's, COO's, CIO's, CTO's.
Heads of eBusiness/eCommerce, Chief Digital Officers, Commercial Leaders.
Heads of Business Development, Customer Experience (CX) & User Experience (UX) leaders, Business Strategy Leaders.
Stage of the company:
Has an existing e-commerce channel
Currently listed on trade portals like Trade India, IndiaMart, Alibaba or Amazon B2B
Planning to launch e-commerce in 6 months
A great location, the right mix of attendees and additional rewards means
you get real value for money and time
E-commerce Success 2018: Venue will be announced soon
Registration Fees: Rs.3000 (plus taxes).