E- Commerce Success 2016 - (B2B Edition)
September 2019 I Maharashtra Chamber of Commerce, Industry And Agriculture I Fort, Mumbai
How to set up a successful e-commerce channel?
Based on Secrets of the most successful e-commerce companies in the world!
Expert Workshop By
Register Now: Secure Your Place
No Need To Pay Now! We will connect with you to complete the registration
Workshop helpline Call :+91 951 511 8862. WhatsApp: +91 951 511 8862
Why E-commerce?

Six reasons why you need to succeed at e-commerce
There are many reasons why your business needs to be online, not just be online, but be successful online!
e-commerce can no longer be ignored!
Forrester research predicts that on a global level by 2020, B2B e-commerce will account for $6.7 trillion in trade worldwide and will be over twice the size of the B2C market at $3.2 trillion.
India’s business-to-business (B2B) e-commerce segment is currently INR 19.13 lakh crore ($287 billion) and is estimated to grow by 2.5 times to INR 45 lakh crore by 2020.
Driven by rapidly evolving commercial channels, changing demographic make up with more millennials entering the workforce and a shift towards digitally integrated marketplaces, business-to-business
buying behaviors are in the midst of a period of major change.
Not being online is bad for your business!
6X
India's B2B ecommerce market is six times larger than B2C
640
Internet users in India are likely to reach 640 million by 2019.
B2B e-commerce is expected to reach
$700 billion by 2020
700

57%
B2B sites are important. 57% of the buying process is done prior to engaging with sales.
80%
80% of companies implementing B2B e-commerce believe that their customer expectations have changed due to B2C practices.
75%
75% of B2B Buyers are influenced by Social. The new B2B buyer is educated, social and doesn’t require face to face contact.
Data Source: The Economic Times, ecommerceandb2b.com/
CII report
Why should you attend?

A day well spent, a business objective achieved!
Join like minded peers, Reflect on your business, Gain a winning edge, Zoom past the competition.
1. CEO Focussed Agenda
We cover issues that matter to CEOs, top management and owners of businesses.
2. Tangible Outcomes
Real analysis and reports, Actionable insights to generate real growth and profitability.
3. Productive For Business
Participate in activities personalized to your business. Take away a plan that works for you.
4. Guaranteed Rewards
Get MaXX Deals card, amazing tools and services to strengthen your business, with our compliments.
What is the agenda?

Minimum Lectures - Maximum Action
An action planned agenda with tools, case studies and simulation games. Work on your business and have a lot of fun.
Workshop Highlights
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More than 10 Evaluation Tools to help you chose
the right strategy.
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Case studies to analyze
real life issues.
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Faculty with in depth
e-commerce domain knowledge and experience
in India and USA.
Workshop Agenda
The objective is to get you working on your own
e commerce growth story!
You will apply a number of tools, business frameworks and case studies to your business situation and take away deep insights and an action plan for your success!
Get support to start implementing the action plan from the very next day and enjoy true e commerce success!
Foundation
10 Am to 12:00 Pm : Fundamentals Check
E-commerce Readiness Check:
Is your business ready for e-commerce?
Complete the e-commerce SWOT analysis.
Selecting the right e-commerce model:
Insights into building an effective eCommerce strategy and increasing customer loyalty.
The human element of e-commerce:
Organizational and cultural transformation
required to execute your strategy.
Customer
2:30 Pm to 3:45 Pm: Customer Acquisition
Selling your products to a global audience:
How to use the Make In India Sell In America
(MISA) program to your advantage
Business to People:
Relationships are everything! The GET Methodology for B2B Success
From visitors to customers:
RFIs and RFPs. What are the big guys doing? How will it impact you?
Tools & Conflicts
12:15 Pm to 1:45 Pm : Pricing and Tools
Eliminating channel conflict and pricing
issues, managing competition:
How to manage your conventional sales channels with e-commerce.
Digital experiences and tactics:
What software to use, the best payment
gateways, how to maximize your reach.
Merchandising and logistics
Comparision of the top 5 B2B digital marketplaces and multichannel commerce.
Profits & Scale Up
4:00 Pm to 5:30 Pm : Scaling Up and Profits
The B2B commerce of the future:
Learnings from B2C merchandising, improving the user experience and measuring success.
Strategies for enhancing sales and profits
on B2B trade portals
Insider secrets for success that ecommerce
portals will never share with you.
Tools and Connections:
Get powerful tools and connect with partners
who can help you succeed
Who should attend?

A $287bn market, 640mn customers! Interested?
e-commerce in India is on an unprecedented growth path. Don't miss out. Secure your gains from the amazing opportunity.
Industries that will benefit the most from this workshop:
IT Products
Textiles and furnishings
Apparel and accessories
Leather goods
F&B/Agro products
Health and medical/ OTC
Gifts and crafts
Any B2B product or service
Majority of the participants of this workshop are:
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CEO's, COO's, CIO's, CTO's.
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Heads of eBusiness/eCommerce, Chief Digital Officers, Commercial Leaders.
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Heads of Business Development, Customer Experience (CX) & User Experience (UX) leaders, Business Strategy Leaders.
Stage of the company:
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Has an existing e-commerce channel
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Currently listed on trade portals like Trade India, IndiaMart, Alibaba or Amazon B2B
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Planning to launch e-commerce in 6 months
Workshop Venue
A great location, the right mix of attendees and additional rewards means
you get real value for money and time
E-commerce Success 2016
Kasliwal Board Room
Maharashtra Chamber of Commerce, Industry & Agriculture (MACCIA)
Oricon House, 6th Flr.,
12, K.Dubhash Marg, Near Kala Ghoda, Fort, Mumbai - 400 001
Paid Parking available nearby.
Meeting Venue
Workshop Facilitators

Mr. AL Nahiyan Gangani
Head – Business Development, India
Heads business development & operations for Alibaba.com. He is working with many local partners, local Govt and local trade associations and Chambers.

Mr. Prabhakaran Shetty
Head - Business Development & Sales
(West Region)
Heads Business Development & Sales for Western region. He has 9 years of experience in B2B Ecommerce space.
Mr. Mehul Mistry
Director - Digital Banking, IDFC Bank

Mehul is Responsible for setting up & driving the Digital & Emerging payments product, business strategy for IDFC bank.
He is responsible for setting up Digital Payments platform, Driving digital and emerging Payment Propositions.
Mehul has spent a large part of his career in Banking and Financial Service Industry, with over 15 years of work experience in Digital Channels encompassing Online Banking, Mobile Banking, ATMs, Debit & Prepaid cards, Digital Payments, Internet acquiring, E-commerce business & Digital Marketing.
He has an in-depth understanding of Digital Channels and have a start-up experience with 2 leading banks in India. Building Businesses ground up in quick time so as to achieve early profitability.

Dr. Anand Bidarkar
COO, SME.MaXX
Anand is a management graduate with over 15 years of experience of working with Small and Medium sized businesses and fortune 100 companies. He specializes in International business, ecommerce and the B2B sector. He has on the ground experience of business development in more than 25 countries and has been instrumental in promoting India’s strength in the pharmaceutical and healthcare domain to the global markets.
During his work stints abroad, he closely observed the best practices and support that have led to the establishment of a powerful SME sector in USA, Europe and China. Anand has been invited as a speaker at several international forums including the US India Business Summit and the Global pharma outsourcing event. Anand has done his management from SP Jain in Mumbai and senior management from IIM Ahmedabad.
Limited seats: Register now to secure your place
Registration Fees: Rs.3000 (plus taxes). Early bird offer till Dec 5th, 2016: 20% discount
email: ecommerce@smemaxx.com
Workshop helpline Call :+91 951 511 8862. WhatsApp: +91 951 511 8862